We live in a nation that has shied away from placing an importance on the quest for change and the fight for a societal revolution. The feminist and civil rights movements are now a working memory—their waves of change still lapping against the shores of our country’s political system, but their cultural bearing lost on the newer generations. Sure, in recent times there have been smaller-scale movements supporting important causes such as LGBT equality and Suicide Prevention, but nothing that unifies our country in quite the same way as prior revolutions did.
We are becoming lazy. A cause that seems to be “too far gone” or unable to be drastically altered within the immediate future is considered a cause not worth pursuing. One of these causes is the initiative to save our environment. We have yet to join together as a community and vow to make actual change no matter how challenging or discouraging the cause may be.
Who holds the power of influencing change? The government? The youth? The educational system? These outlets may each play a small part in motivating citizens to adopt the cause of promoting sustainability, but their reach is limited. You see, the influence lies within our economy—in businesses, organizations, major corporations, “Mom & Pop” shops, fortune 500 companies, family-owned stores, etc. We need to put pressure on our country’s economic tributaries immediately. No matter how big or small the company, implementing environmental-conscious practices within the workplace can produce results that are tenfold.
So, how do we do it? This is where the Green Meeting Industry Council (GMIC) comes into play. GMIC places a focus on helping businesses organize meetings and incentives that were environmentally friendly and beneficial to both the Earth and the company’s budget. They are unique, economically feasible, and impactive meetings that are easy to plan and organize.
GMIC’s latest campaign is promoting the “Just Ask For It!” movement. This campaign centers on encouraging meeting planners to ask suppliers to provide “Go Green” services for their event. GMIC theorizes that if all companies join together to demand sustainable resources and meetings from their suppliers, the suppliers’ desire to satisfy the planners will drive them to comply. By making “green” a workplace necessity, it will in turn spark global change.
A&M recognizes the importance of this cause and has recently joined forces with GMIC by revitalizing the A&M Meetings & Incentives program to better suit the needs of the environment and customer. A&M now only works with hotels and resorts that promote sustainability and “Going Green.” Affordable, unique, and easy to plan, the customer is able to choose from five different “green” resorts from five different locations—ranging from an urban to a country setting. Helping the environment and planning an enjoyable business getaway has never been so easy and beneficial to the Earth.
For more information about A&M’s “Go Green” initiative, go to: http://www.aandmtravel.com/events.php
To learn more about GMIC’s “Just Ask For It!” campaign, visit the following link: http://www.gmicglobal.org/?page=APEXRegistry